Archives for : the avengers

Fatherhood Friday Avengers Dad Jeremy Renner

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Today, on the heels on arguably the biggest film release in the world, we salute “Avengers: Age of Ultron” star Jeremy Renner. Cool dad to 2-year-old Ava Berlin, Jeremy remarked recently on the Ellen Show about how much being a dad has changed the 44-year-old.

“Daddy’s my best role to date, I think.”

“It’s kind of screwed my career in a lot of ways, because I don’t really care about it so much because I care about her so much.”

“I still work, probably even more. It used to be all for myself, so I’m not old and broke. All these things I still do, but I do it now for the future of my baby, and if it gets in the way of her well-being, then I stop.” – Jeremy Renner

#DadsRule #FatherhoodFriday

Apple beats Cookie with Elmo’s Help


Can attaching popular children’s characters to healthy food help children make better choices and most important alleviate some of the stress on parents to force feed better health to our kids?

Well, a study done at Cornell University put target branding to the test with none other than Elmo.  In the study they put unbranded cookies against apples branded with stickers of Elmo. Apples won!

Now I know some of you might tune out because your kids may be beyond furry puppets but the same rule could apple to the Avengers endorsing Raisin Bran.  We can only hope the powers that be bring in the big guns for the fight against junk food, but this is a start.

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