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Archives for : February2016

LEGO! Stay-at-Home Dads Are In

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Lego, always on the cutting block of toys, has introduced it’s new modern family.  This week Lego provided a snapshot with a stay-at-home dad complete with baby carriage and professional wife to boot!  I think it is rather cool. What say you?

#DadsRule

Check out the new “Lego City” line of figurines.

The set is an attempt by the company to more inclusively represent the modern world, according to

“We need to stay in tune with the world around us,” said LEGO Systems President Soren Torp Laursen.  “We aren’t responding to demand from anyone. We are trying to portray the world around us and listen to our consumer base.”

 

Pantene Shows NFL Dads Doing Hair and It’s Adorable

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Last year, during Super Bowl week companies swung hard and heavy at dads, which was really cool. Pantene has struck an early chord showcasing NFL dads doing their daughters hair in a collection of cute short videos. The Pittsburg Steelers’ DeAngelo Williams, Dallas Cowboys’ Jason Witten and New Orleans Saints’ Benjamin Watson show a sweet Cool Dad side connecting with their princesses. Each dad tackles their kid’s hair in their own way and Pantene adds visual play-by-play that injects humor while staying on topic with hair products and football references. Brilliant!

#DadDo #DadsRule

Below are the videos that have been posted so far from cutest to cute, enjoy:

 

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